If you’ve been holding onto that iPhone for longer than you thought you would, you are not alone. According to this WSJ article, the average consumer now waits 2.9 years to upgrade their iPhone (2.8 years for all smartphones).
Horace Dediu runs the numbers independently in Determining The Average Apple Device Lifespan and finds it to have risen to just over 4 years:
These two statistics can both be true as one phone can have multiple owners. The initial owner keeps it for about 3 years and then upgrades to a new phone. Someone else can buy the used phone and get another year or more out of it. Some phones will last longer, while others break prematurely.
Smartphones and data plans add up to thousands of dollars per year. As we see above, the first way to lower your expense is to keep your phone for longer. I think people are noticing that the newer iPhones are certainly better, but by a smaller amount each generation. I’m not as familiar how well this works with cheaper Android phones as you can pick up new Android phone for $200. However, the latest iOS 12 is supposed to speed up old phones, and works all the way back to the iPhone 5S.
The next step is for people to realize that they can bring that “still-good-enough” phone over to a cheaper plan. The WSJ article mentions that carrier turnover is actually lower now than before those big upfront subsidies. People are keeping their old phone but also their old plan – not the same thing! Last year, we saved over a $1,000 with the “secret” Sprint Free Unlimited $0 per month plan after switching from Verizon. Here was our monthly bill for two unlimited lines:
Side note: I’m pretty sure that Sprint is trying hard to boost its numbers before the T-Mobile/Sprint merger is complete. Take advantage of their desperation while it lasts! I don’t think you’ll see this deal after the merger is closed.
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